{"id":608,"date":"2024-07-12T16:08:23","date_gmt":"2024-07-12T14:08:23","guid":{"rendered":"https:\/\/hm-stands.fr\/?page_id=608"},"modified":"2026-08-24T22:58:06","modified_gmt":"2026-08-24T20:58:06","slug":"combien-coute-un-stand","status":"publish","type":"page","link":"https:\/\/hm-stands.fr\/index.php\/combien-coute-un-stand\/","title":{"rendered":"Prix d\u2019un stand pour salon professionnel : quel budget pr\u00e9voir ?"},"content":{"rendered":"\n<style>\n.hm-price {\n    --hm-orange: #ff5b22;\n    --hm-blue: #294552;\n    --hm-border: #dfe5e8;\n    --hm-light: #f6f8f8;\n    font-family: inherit;\n    color: var(--hm-blue);\n}\n\n.hm-price * {\n    box-sizing: border-box;\n}\n\n.hm-price a {\n    color: var(--hm-orange);\n}\n\n\/* HERO *\/\n.hm-price-hero {\n    max-width: 960px;\n    margin: 0 auto 55px;\n}\n\n.hm-price-kicker {\n    color: var(--hm-orange);\n    font-size: 14px;\n    font-weight: 700;\n    letter-spacing: 1.5px;\n    text-transform: uppercase;\n    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*\/\n.hm-price-levels {\n    display: grid;\n    grid-template-columns: 1fr 1fr;\n    gap: 22px;\n    margin-top: 28px;\n}\n\n.hm-price-level {\n    border: 1px solid var(--hm-border);\n    border-radius: 12px;\n    padding: 28px;\n}\n\n.hm-price-level.premium {\n    background: var(--hm-blue);\n    color: #fff;\n    border-color: var(--hm-blue);\n}\n\n.hm-price-level-label {\n    color: var(--hm-orange);\n    font-size: 13px;\n    font-weight: 700;\n    letter-spacing: 1.2px;\n    text-transform: uppercase;\n    margin-bottom: 8px;\n}\n\n.hm-price-level h3 {\n    margin: 0 0 13px;\n    font-size: 24px;\n}\n\n.hm-price-level.premium h3 {\n    color: #fff;\n}\n\n.hm-price-level p {\n    margin: 0;\n    font-size: 16px;\n    line-height: 1.65;\n}\n\n\/* FACTEURS DE PRIX *\/\n.hm-price-factors {\n    background: var(--hm-light);\n    padding: 38px;\n    border-radius: 12px;\n    margin: 60px 0;\n}\n\n.hm-price-factors h2 {\n    color: var(--hm-blue);\n    font-size: 30px;\n    margin: 0 0 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padding: 0 0 12px 22px;\n    font-size: 16px;\n    line-height: 1.5;\n}\n\n.hm-price-choice-card li:before {\n    content: \"\u2713\";\n    position: absolute;\n    left: 0;\n    color: var(--hm-orange);\n    font-weight: 700;\n}\n\n\/* CONSEIL *\/\n.hm-price-advice {\n    margin-top: 28px;\n    padding: 27px 30px;\n    background: var(--hm-light);\n    border-radius: 10px;\n}\n\n.hm-price-advice strong {\n    color: var(--hm-orange);\n}\n\n\/* CTA *\/\n.hm-price-cta {\n    margin-top: 65px;\n    padding: 50px 35px;\n    text-align: center;\n    background: var(--hm-blue);\n    border-radius: 12px;\n    color: #fff;\n}\n\n.hm-price-cta-kicker {\n    color: var(--hm-orange);\n    font-size: 14px;\n    font-weight: 700;\n    letter-spacing: 1.5px;\n    text-transform: uppercase;\n    margin-bottom: 10px;\n}\n\n.hm-price-cta h2 {\n    color: #fff;\n    margin: 0 0 14px;\n    font-size: clamp(28px, 3vw, 38px);\n}\n\n.hm-price-cta p {\n    max-width: 720px;\n    margin: 0 auto 25px;\n    font-size: 17px;\n    line-height: 1.6;\n}\n\n.hm-price-button {\n    display: inline-block;\n    padding: 13px 24px;\n    background: var(--hm-orange);\n    color: #fff !important;\n    border-radius: 6px;\n    font-weight: 700;\n    text-decoration: none !important;\n    transition: transform .2s ease, opacity .2s ease;\n}\n\n.hm-price-button:hover {\n    transform: translateY(-2px);\n    opacity: .92;\n}\n\n\/* MOBILE *\/\n@media (max-width: 760px) {\n\n    .hm-price-levels,\n    .hm-price-choice,\n    .hm-price-factor-grid {\n        grid-template-columns: 1fr;\n    }\n\n    .hm-price-factors {\n        padding: 28px 24px;\n    }\n\n    .hm-price-cta {\n        padding: 40px 24px;\n    }\n}\n<\/style>\n\n\n<div class=\"hm-price\">\n\n    <!-- HERO -->\n    <section class=\"hm-price-hero\">\n\n        <div class=\"hm-price-kicker\">\n            BUDGET &#038; TARIFS\n        <\/div>\n\n        <h1>\n            Prix d\u2019un stand pour salon professionnel : quel budget pr\u00e9voir ?\n        <\/h1>\n\n        <p class=\"hm-price-lead\">\n            Le prix d\u2019un stand d\u2019exposition d\u00e9pend de sa surface,\n            de son niveau de personnalisation, des mat\u00e9riaux utilis\u00e9s\n            et des prestations n\u00e9cessaires \u00e0 votre participation.\n            Voici quelques ordres de grandeur pour vous aider\n            \u00e0 pr\u00e9parer le budget de votre prochain salon professionnel.\n        <\/p>\n\n    <\/section>\n\n\n    <!-- TARIFS -->\n    <section class=\"hm-price-section\">\n\n        <h2>\n            Quel est le prix de location d\u2019un stand personnalis\u00e9 ?\n        <\/h2>\n\n        <p>\n            Chez HM STANDS, chaque projet est con\u00e7u en fonction de votre marque,\n            de votre surface et de vos objectifs. Nous ne proposons donc pas\n            de stand standardis\u00e9 au sens strict.\n        <\/p>\n\n        <p>\n            Les budgets ci-dessous donnent un ordre de grandeur pour\n            la <strong>location d\u2019un stand personnalis\u00e9<\/strong>\n            ou d\u2019un <strong>stand personnalis\u00e9 Premium<\/strong>.\n        <\/p>\n\n\n        <div class=\"hm-price-table-wrap\">\n\n            <table class=\"hm-price-table\">\n\n                <thead>\n                    <tr>\n                        <th>Surface<\/th>\n                        <th>Stand personnalis\u00e9<\/th>\n                        <th>Stand personnalis\u00e9 Premium<\/th>\n                    <\/tr>\n                <\/thead>\n\n                <tbody>\n\n                    <tr>\n                        <td>9 \u00e0 12 m\u00b2<\/td>\n                        <td>\u00e0 partir de <strong>6 000 \u20ac HT<\/strong><\/td>\n                        <td>\u00e0 partir de <strong>10 000 \u20ac HT<\/strong><\/td>\n                    <\/tr>\n\n                    <tr>\n                        <td>18 \u00e0 24 m\u00b2<\/td>\n                        <td>\u00e0 partir de <strong>8 000 \u20ac HT<\/strong><\/td>\n                        <td>\u00e0 partir de <strong>14 000 \u20ac HT<\/strong><\/td>\n                    <\/tr>\n\n                    <tr>\n                        <td>30 \u00e0 40 m\u00b2<\/td>\n                        <td>\u00e0 partir de <strong>10 000 \u20ac HT<\/strong><\/td>\n                        <td>\u00e0 partir de <strong>18 000 \u20ac HT<\/strong><\/td>\n                    <\/tr>\n\n                    <tr>\n                        <td>50 m\u00b2 et +<\/td>\n                        <td>\u00e0 partir de <strong>16 000 \u20ac HT<\/strong><\/td>\n                        <td><strong>Sur devis<\/strong><\/td>\n                    <\/tr>\n\n                <\/tbody>\n\n            <\/table>\n\n        <\/div>\n\n\n        <div class=\"hm-price-note\">\n\n            <strong>\n                Important : que comprennent ces tarifs ?\n            <\/strong>\n\n            <p>\n                Ces prix sont des tarifs indicatifs de location du stand.\n                Le transport, l\u2019installation et le d\u00e9montage,\n                la cr\u00e9ation graphique ainsi que le mobilier ne sont pas compris\n                et font l\u2019objet d\u2019un chiffrage compl\u00e9mentaire selon le salon,\n                le lieu et les besoins de votre projet.\n            <\/p>\n\n        <\/div>\n\n    <\/section>\n\n\n    <!-- DEUX NIVEAUX -->\n    <section class=\"hm-price-section\">\n\n        <h2>\n            Stand personnalis\u00e9 ou personnalis\u00e9 Premium ?\n        <\/h2>\n\n        <p>\n            Dans les deux cas, votre stand est con\u00e7u sp\u00e9cifiquement\n            pour votre entreprise. La diff\u00e9rence r\u00e9side principalement\n            dans le niveau de conception, les volumes, les finitions\n            et les \u00e9l\u00e9ments utilis\u00e9s pour renforcer l\u2019impact visuel.\n        <\/p>\n\n\n        <div class=\"hm-price-levels\">\n\n            <div class=\"hm-price-level\">\n\n                <div class=\"hm-price-level-label\">\n                    PERSONNALIS\u00c9\n                <\/div>\n\n                <h3>\n                    Un stand efficace et adapt\u00e9 \u00e0 votre marque\n                <\/h3>\n\n                <p>\n                    Une conception personnalis\u00e9e adapt\u00e9e \u00e0 votre surface,\n                    avec habillage graphique, \u00e9clairage et am\u00e9nagement\n                    pens\u00e9s pour pr\u00e9senter clairement votre activit\u00e9\n                    et accueillir vos visiteurs.\n                <\/p>\n\n            <\/div>\n\n\n            <div class=\"hm-price-level premium\">\n\n                <div class=\"hm-price-level-label\">\n                    PERSONNALIS\u00c9 PREMIUM\n                <\/div>\n\n                <h3>\n                    Une conception plus architecturale\n                <\/h3>\n\n                <p>\n                    Des volumes plus travaill\u00e9s, des enseignes ou \u00e9l\u00e9ments\n                    lumineux, des finitions plus pouss\u00e9es et une conception\n                    particuli\u00e8rement \u00e9tudi\u00e9e pour renforcer l\u2019image\n                    et la visibilit\u00e9 de votre marque.\n                <\/p>\n\n            <\/div>\n\n        <\/div>\n\n    <\/section>\n\n\n    <!-- FACTEURS -->\n    <section class=\"hm-price-factors\">\n\n        <h2>\n            Qu\u2019est-ce qui fait varier le prix d\u2019un stand ?\n        <\/h2>\n\n        <p>\n            Deux stands de m\u00eame surface peuvent avoir des budgets tr\u00e8s diff\u00e9rents.\n            Plusieurs \u00e9l\u00e9ments influencent directement le co\u00fbt du projet.\n        <\/p>\n\n\n        <div class=\"hm-price-factor-grid\">\n\n            <div class=\"hm-price-factor\">\n                La surface et la configuration de l\u2019emplacement.\n            <\/div>\n\n            <div class=\"hm-price-factor\">\n                Le niveau de personnalisation et la complexit\u00e9 des volumes.\n            <\/div>\n\n            <div class=\"hm-price-factor\">\n                Les enseignes, \u00e9clairages et \u00e9l\u00e9ments lumineux.\n            <\/div>\n\n            <div class=\"hm-price-factor\">\n                Les impressions et habillages graphiques.\n            <\/div>\n\n            <div class=\"hm-price-factor\">\n                Le mobilier et les \u00e9quipements n\u00e9cessaires.\n            <\/div>\n\n            <div class=\"hm-price-factor\">\n                Les \u00e9crans et \u00e9quipements audiovisuels.\n            <\/div>\n\n            <div class=\"hm-price-factor\">\n                La ville du salon et les co\u00fbts de transport.\n            <\/div>\n\n            <div class=\"hm-price-factor\">\n                Les contraintes et horaires de montage et d\u00e9montage.\n            <\/div>\n\n        <\/div>\n\n    <\/section>\n\n\n    <!-- LOCATION OU ACHAT -->\n    <section class=\"hm-price-section\">\n\n        <h2>\n            Faut-il louer ou acheter son stand d\u2019exposition ?\n        <\/h2>\n\n        <p>\n            Le choix entre la location et l\u2019achat d\u00e9pend principalement\n            de la fr\u00e9quence de vos participations, de votre besoin\n            de faire \u00e9voluer votre communication et de votre organisation\n            logistique.\n        <\/p>\n\n\n        <div class=\"hm-price-choice\">\n\n            <!-- LOCATION -->\n            <div class=\"hm-price-choice-card\">\n\n                <h3>\n                    Louer son stand\n                <\/h3>\n\n                <p>\n                    La location offre davantage de souplesse et permet\n                    d\u2019adapter le stand \u00e0 chaque salon, \u00e0 chaque surface\n                    et \u00e0 l\u2019\u00e9volution de votre communication.\n                <\/p>\n\n                <ul>\n                    <li>Investissement initial limit\u00e9.<\/li>\n                    <li>Stand adaptable aux diff\u00e9rentes surfaces.<\/li>\n                    <li>Possibilit\u00e9 de faire \u00e9voluer le design.<\/li>\n                    <li>Pas de structure \u00e0 stocker entre les salons.<\/li>\n                    <li>Solution adapt\u00e9e aux participations ponctuelles.<\/li>\n                <\/ul>\n\n            <\/div>\n\n\n            <!-- ACHAT -->\n            <div class=\"hm-price-choice-card\">\n\n                <h3>\n                    Acheter son stand\n                <\/h3>\n\n                <p>\n                    L\u2019achat peut \u00eatre int\u00e9ressant pour une entreprise\n                    participant r\u00e9guli\u00e8rement \u00e0 plusieurs salons et souhaitant\n                    r\u00e9utiliser une m\u00eame structure sur plusieurs ann\u00e9es.\n                <\/p>\n\n                <ul>\n                    <li>Structure r\u00e9utilisable sur plusieurs \u00e9v\u00e9nements.<\/li>\n                    <li>Investissement amortissable dans le temps.<\/li>\n                    <li>Int\u00e9ressant pour un programme r\u00e9gulier de salons.<\/li>\n                    <li>Possibilit\u00e9 de renouveler certains visuels.<\/li>\n                    <li>Ma\u00eetrise d\u2019un \u00e9quipement appartenant \u00e0 l\u2019entreprise.<\/li>\n                <\/ul>\n\n            <\/div>\n\n        <\/div>\n\n\n        <div class=\"hm-price-advice\">\n\n            <p>\n                <strong>Quel choix est le plus rentable ?<\/strong><br>\n                Une entreprise qui participe \u00e0 un ou deux salons par an\n                n\u2019a pas les m\u00eames besoins qu\u2019une soci\u00e9t\u00e9 pr\u00e9sente sur\n                six, huit ou dix \u00e9v\u00e9nements.\n                Dans le cas d\u2019un achat, il faut \u00e9galement prendre en compte\n                le stockage, le transport, l\u2019installation, l\u2019entretien\n                et l\u2019\u00e9volution des visuels.\n            <\/p>\n\n            <p>\n                Nous pouvons \u00e9tudier avec vous le nombre de participations\n                pr\u00e9vues et les diff\u00e9rentes surfaces afin de d\u00e9terminer\n                si la location ou l\u2019achat est la solution la plus pertinente.\n            <\/p>\n\n        <\/div>\n\n    <\/section>\n\n\n    <!-- POURQUOI PAS UN PRIX UNIQUE -->\n    <section class=\"hm-price-section\">\n\n        <h2>\n            Pourquoi n\u2019existe-t-il pas un prix unique au m\u00b2 ?\n        <\/h2>\n\n        <p>\n            Un stand de salon professionnel ne se r\u00e9sume pas \u00e0 sa surface.\n            Un espace de 24 m\u00b2 tr\u00e8s ouvert avec quelques \u00e9l\u00e9ments graphiques\n            peut \u00eatre sensiblement moins co\u00fbteux qu\u2019un autre stand de 24 m\u00b2\n            int\u00e9grant des volumes architecturaux, de grandes enseignes,\n            des \u00e9l\u00e9ments lumineux ou des \u00e9quipements sp\u00e9cifiques.\n        <\/p>\n\n        <p>\n            La localisation du salon joue \u00e9galement un r\u00f4le important.\n            Le transport et l\u2019installation d\u2019un stand \u00e0 Lille,\n            \u00e0 Paris ou \u00e0 l\u2019\u00e9tranger n\u2019impliquent pas les m\u00eames moyens\n            logistiques.\n        <\/p>\n\n        <p>\n            C\u2019est pourquoi nous pr\u00e9f\u00e9rons \u00e9tablir un budget \u00e0 partir\n            de votre surface, de votre salon et de vos objectifs plut\u00f4t\n            que d\u2019appliquer artificiellement un tarif unique au m\u00e8tre carr\u00e9.\n        <\/p>\n\n    <\/section>\n\n\n    <!-- CTA -->\n    <section class=\"hm-price-cta\">\n\n        <div class=\"hm-price-cta-kicker\">\n            ESTIMER VOTRE PROJET\n        <\/div>\n\n        <h2>\n            Quel budget pr\u00e9voir pour votre prochain stand ?\n        <\/h2>\n\n        <p>\n            Indiquez-nous le salon, la surface de votre emplacement\n            et vos principaux besoins. Nous pourrons vous proposer\n            une premi\u00e8re orientation adapt\u00e9e \u00e0 votre projet.\n        <\/p>\n\n        <a\n            class=\"hm-price-button\"\n            href=\"\/index.php\/contact\/\"\n        >\n            Demander une estimation\n        <\/a>\n\n    <\/section>\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>BUDGET &#038; TARIFS Prix d\u2019un stand pour salon professionnel : quel budget pr\u00e9voir ? Le prix d\u2019un stand d\u2019exposition d\u00e9pend de sa surface, de son niveau de personnalisation, des mat\u00e9riaux utilis\u00e9s et des prestations n\u00e9cessaires \u00e0 votre participation. Voici quelques ordres de grandeur pour vous aider \u00e0 pr\u00e9parer le budget de votre prochain salon professionnel. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-608","page","type-page","status-publish","hentry"],"blocksy_meta":{"has_hero_section":"disabled","styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":6}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Prix d\u2019un stand pour salon professionnel : quel budget pr\u00e9voir ? - HM-STANDS<\/title>\n<meta name=\"description\" content=\"Quel budget pr\u00e9voir pour un stand de salon professionnel ? 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